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The Vulnerability of Corporate Reputation: Leadership for Sustainable Long-Term Value PDF




by Peter Verhezen : The Vulnerability of Corporate Reputation: Leadership for Sustainable Long-Term Value

ISBN : #1137547359 | Date : 2016-03-29

Description :

PDF-6b4c5 | The Vulnerability of Corporate Reputation explores the role that reputation plays in the success and failures of companies.This book focuses on the traditional topic of reputation risk management, the process of reputation, reputational excellence and examines leaders whose reputation and foresight could benefit the organization they steer…. The Vulnerability of Corporate Reputation: Leadership for Sustainable Long-Term Value


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42 Rules for Driving Success With Books: Success Stories of Corporate and Author Thought Leadership PDF




by Mitchell Levy : 42 Rules for Driving Success With Books: Success Stories of Corporate and Author Thought Leadership

ISBN : #160773012X | Date : 2009-01-01

Description :

PDF-f382d | This book will help you appreciate the ease of creation and the depth of value a book (or series of books) can create for your business. Whether the author writes the book themselves, had their clients/partners provide content, or had it ghostwritten, you will be informed and inspired by the stories and lessons of others’ successes with books. The authors in this book wrote content that allowed t… 42 Rules for Driving Success With Books: Success Stories of Corporate and Author Thought Leadership


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[Pub.24CCJ] 42 Rules for Driving Success With Books: Success Stories of Corporate and Author Thought Leadership PDF | by Mitchell Levy


42 Rules for Driving Success With Books: Success Stories of Corporate and Author Thought Leadership by by Mitchell Levy

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Google SEO for Bloggers: Easy Search Engine Optimization and Website marketing for Google Love PDF




by Joseph Hogue : Google SEO for Bloggers: Easy Search Engine Optimization and Website marketing for Google Love

ISBN : #0997111275 | Date : 2017-01-19

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PDF-c59b8 | The Step-by-Step SEO Process I used to Rank More than 1,700 Keywords on the First Page of Google Search Want to know the secret to being successful as a blogger or in any business? Find out the part of the business that other entrepreneurs avoid and become a Rockstar to jump ahead of the competition. Asking other bloggers about their strategies to rank on Google, I was amazed to hear from nearly e… Google SEO for Bloggers: Easy Search Engine Optimization and Website marketing for Google Love


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Google SEO for Bloggers: Easy Search Engine Optimization and Website marketing for Google Love by by Joseph Hogue

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Marketing Strategies Emerging Rajendra Nargundkar PDF B6d15f148

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Marketing Strategies for Emerging Markets PDF




: Marketing Strategies for Emerging Markets

ISBN : #8174464107 | Date : 2005-12-01

Description :

PDF-e4a98 | … Marketing Strategies for Emerging Markets


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Network Dynamics in International Marketing (International Business and Management) (Technology, Innovation, Entrepreneurship and Competitive Strategy) PDF




by P. Naude : Network Dynamics in International Marketing (International Business and Management) (Technology, Innovation, Entrepreneurship and Competitive Strategy)

ISBN : #0080433588 | Date : 1998-09-01

Description :

PDF-79166 | This book aims to fulfil two objectives: to contribute to the state of knowledge in the broad area of relationship marketing and to provide readers with an insight into the antecedents and roots of the current “fashionable” interest in relationship marketing. The first part of this book presents ideas on our current understanding of networks, relationships, and interaction. The second part contain… Network Dynamics in International Marketing (International Business and Management) (Technology, Innovation, Entrepreneurship and Competitive Strategy)


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Customer Centric Marketing Relationships Advocates Influence PDF 140bc8ff9

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Customer-Centric Marketing: Build Relationships, Create Advocates, and Influence Your Customers PDF




by Aldo Cundari : Customer-Centric Marketing: Build Relationships, Create Advocates, and Influence Your Customers

ISBN : #1119092892 | Date : 2015-05-04

Description :

PDF-73b12 | The practical, expert guide to reaching the new consumer Customer-Centric Marketing is a comprehensive game plan on succeeding in the new marketing landscape by focusing on the customer. Written by one of Canada’s top communications pioneers, this book examines the complex forces influencing the rise of empowered and demanding customers and outlines a framework that helps marketers exploit these f… Customer-Centric Marketing: Build Relationships, Create Advocates, and Influence Your Customers


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Why We Buy: The Science of Shopping–Updated and Revised for the Internet, the Global Consumer, and Beyond PDF




by Paco Underhill : Why We Buy: The Science of Shopping–Updated and Revised for the Internet, the Global Consumer, and Beyond

ISBN : #1416595244 | Date : 2008-12-30

Description :

PDF-8ca63 | Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture—full of fresh observations and important lessons from the cutting edge of retail such as Internet behemoths Amazon and iTunes as well as the globalization of retail in the world’s emerging markets.This enlightening edition includes new … Why We Buy: The Science of Shopping–Updated and Revised for the Internet, the Global Consumer, and Beyond


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Secret Formula: How Brilliant Marketing and Relentless Salesmanship Made Coca-Cola the Best-Known Product in the World PDF




by Frederick L. Allen : Secret Formula: How Brilliant Marketing and Relentless Salesmanship Made Coca-Cola the Best-Known Product in the World

ISBN : #0887307515 | Date : 1995-07-05

Description :

PDF-048ea | “A clear, convincing, anecdotal, often fascinating portrayal not just of Coca-Cola’s corporate brilliance, but of how it inveighed its way into the center of American, and world, consciousness.”–The Financial Times… Secret Formula: How Brilliant Marketing and Relentless Salesmanship Made Coca-Cola the Best-Known Product in the World


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QualitA4tswahrnehmung Aus Kundensicht Ankommen Praxisbeispiele PDF 3e94eaa91

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Qualitätswahrnehmung aus Kundensicht: Beim Kunden besser ankommen ― Konzepte und Praxisbeispiele aus 5 Branchen (German Edition) PDF




by Rita Rizk-Antonious : Qualitätswahrnehmung aus Kundensicht: Beim Kunden besser ankommen ― Konzepte und Praxisbeispiele aus 5 Branchen (German Edition)

ISBN : #3409117253 | Date : 2002-11-27

Description :

PDF-af98e | Qualität ist gefragt. Doch was letztlich zählt, ist das, was der Kunde wahrnimmt. Dieses Buch beschreibt, welche Faktoren die Qualitätswahrnehmung beeinflussen. Der Leser erhält innovative Ideen und Empfehlungen aus den Branchen Reise und Touristik, Hotel- und Gastronomie, Automobilbereich, Kreditinstitute und Weiterbildung, um Exzellenz in der Servicequalität zu erzielen. Besonderheiten aus … Qualitätswahrnehmung aus Kundensicht: Beim Kunden besser ankommen ― Konzepte und Praxisbeispiele aus 5 Branchen (German Edition)


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[Pub.58Rht] Qualitätswahrnehmung aus Kundensicht: Beim Kunden besser ankommen ― Konzepte und Praxisbeispiele aus 5 Branchen (German Edition) PDF | by Rita Rizk-Antonious


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Everyone’s a Critic: Winning Customers in a Review-Driven World PDF




by Bill Tancer : Everyone’s a Critic: Winning Customers in a Review-Driven World

ISBN : #1591846382 | Date : 2014-10-16

Description :

PDF-1b315 | More than 70% of customers consult online reviews and take them very seriously. A disgruntled customer on Yelp might have more clout than a guidebook, magazine, or newspaper. This review-driven marketplace terrifies many businesses. But some have learnt to navigate and profit from customer reviews. Bill Tancer takes readers on a fascinating journey inside that world, to find out why one Los Ange… Everyone’s a Critic: Winning Customers in a Review-Driven World


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